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Posts by Gumfire

Help guide our emerging Collie Trail Town branding

As Collie is being developed as a world-class mountain bike and trail adventure destination, our challenge will be how to discover and express the unique personality of the emerging Collie Trail Town. Collie-based consultancy, Gumfire, together with HRE Consulting and Silverleaf Marketing, is leading the branding and marketing component of the Collie Adventure Trails project.…

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Last chance to help shape Collie’s trails brand

A project to shape the creation of a new brand for Collie’s trails experience is drawing to a close, with the community survey taking feedback up until this Friday, 10 January. The truly collaborative consultation phase of the project has drawn from a wide range of stakeholders, including local community members, business owners, trails and…

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