Love Collie

Help guide our emerging Collie Trail Town branding

As Collie is being developed as a world-class mountain bike and trail adventure destination, our challenge will be how to discover and express the unique personality of the emerging Collie Trail Town.

Collie-based consultancy, Gumfire, together with HRE Consulting and Silverleaf Marketing, is leading the branding and marketing component of the Collie Adventure Trails project.

We’re interested in gathering input from a broad range of stakeholders, including trails users, business owners and community members.

We’ll collate results, comparing and contrasting the views of different user groups in order to find a truly representative brand for Collie’s trails.

If you’d like to input into this process, we’d like to invite you to participate in a quick online survey. Printed copies are also available from the Shire of Collie’s administration office and library.

For more information, contact Sarah Stanley on 0408 344 833 or email

About Gumfire

Gumfire is a boutique Collie-based agency with a wealth of experience in community relations, communications, design and marketing. And we love putting those skills to use helping not-for-profit, small business and corporate sectors, primarily based in Collie. We combine a wide range of skills, extensive network of contacts with a personal touch. Those who have worked with us before know we love attacking new and interesting projects, and we are not afraid of a challenge. When we don’t have in-house experience, we know who to call.